Strong Sales and New Service Plan
for Honda’s VFR1200F
4th March 2010
Following the launch of Honda’s
all-new VFR1200F in February, the great appeal of
the machine is speaking for itself with over fifty
sold across the UK in the first two weeks of sale
alone and, the launch of a new fixed price servicing
plan also proving popular.
The VFR1200F’s youngest customer so far is
in their twenties, with the oldest just a few months
off his seventieth birthday. All three colours –
Seal Silver Metallic, Candy Prominence Red and Pearl
Sunbeam White – are proving equally popular
and, with machines part-exchanged against the VFR
spanning a wide range of makes and models, the VFR1200F’s
proud new owners highlight that the appeal of this
bike spans a wide range of riders.
A new fixed price servicing plan for the VFR1200F
is also now available and proving popular among customers.
With scheduled servicing of 8,000 miles or annually,
this new three year package covers the first four
services* (600, 8,000, 16,000 and 24,000 miles) for
a one-off payment of just £575, and customers
can take their VFR1200F to any official Honda dealer
for servicing. This not only creates impressive cost
savings and ease for ongoing servicing, but also peace
of mind provided by a full dealer service history
and stronger second hand value for the machine. The
service plan is also transferrable to another owner
should the bike be sold.
The majority of new VFR1200F customers opted to wait
until 1 March to register their machines in order
to benefit from the latest ’10 registration
plate. But many also couldn’t wait even a few
weeks for their awesome purchase and opted to take
delivery in February, with one customer who had pre-ordered
a VFR, seeing it for the first time at the launch
event and riding it away that evening!
Steve Martindale, General Manager of Honda (UK) Motorcycles
commented, “The customer and dealer research
that went into the development of the VFR1200F across
Europe was extensive, so we had confidence that this
bike would really match what customers are looking
for in a great all-round road bike across performance,
handling, quality, technology and looks. The initial
reactions during the launch weekend were incredibly
positive, both about the styling of the VFR and also
from the test rides, and selling over 50 in the first
two weeks since launch is testament to what a great
bike it is. The current low rate and affordable finance
offer available on the VFR, coupled with the new fixed
price service plan, all further add to making this
bike so attractive to a wide range of riders.”
For further information about the VFR1200F or any
of the great scooters and motorcycles in Honda’s
range – genuine parts, accessories, finance,
servicing and insurance offers, as well as forthcoming
events and news, visit www.honda.co.uk, visit your
local dealer who can be found by using the ‘Dealer
Search’ facility within the motorcycles section
of www.honda.co.uk, or call 0845 200 8000.
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