2004 Suzuki Motorcycle Range
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Suzuki GB PLC announces motorcycle price savings
and 0% increase Suzuki has seen significant
growth in its market share and has announced
savings of up to £1000 on selected models.
Although overall UK bike sales in 2003 were
4% down on 2002, Suzuki motorcycle registrations
grew by 2%, giving them an overall market share
rise of 3%, plus the number one spot in the
Speaking from its annual Dealer Conference,
held this year at the world famous Grand Hotel
in Brighton on December 11th 2002, Suzuki's
General Manager of Motorcycle & ATV Sales Nick
Barnes, reported that the company is the only
Japanese manufacturer to increase its motorcycle
registrations in the year.
"We set our target this year to achieve the
number one position in the all-important over-125cc
market and we're pleased to announce that as
a result of our dealers' efforts, we have secured
our target and achieved it," said Barnes.
As a further bonus to loyal Suzuki customers
and as part of an on-going sales and marketing
drive, the company is freezing prices. At the
same time, many models are to receive a price
reduction as in the case of the Adventure Sports
DL1000 V-Strom, by £1000 to £5999.
Other models benefiting from the Suzuki price
drop include the SV1000 K3 (£5499), the SV1000S
(£5699), the GSX1400 (£5999) and the RV125 VanVan
which will now retail at £1999.
Looking ahead to the New Year, Suzuki's National
Sales Manager Andy Pringle sees a strong and
steady growth across its model range.
He said: "In the broader market picture, our
expectation for 2004 is that the market will
continue its current trends and with the all-new
GSX-R600 and GSX-R750, Suzuki will be looking
to continue to steadily grow sales and market
"In terms of over-125cc sales, we have taken
a long-term view of the market and have steadily
worked our way to the front and it is now our
aim to grow that gap and build on our number
one position," he added.
- All new GSX-R models, which have gone through
significant engineering changes and improvements,
will be an incredible £6499 + OTR of £350.
- The GSX-R750K4 - which is set to become
a classic Suzuki model, and available in March
- will also be a fantastic £7299 pounds +
OTR of £350.
- The GS500F, which is aimed at a younger
audience, will be a sensibly priced £3299
+ OTR of £350, making it the best value full-faired
model in its class.
- The Adventure category is still small, primarily
due to the high prices commanded for basically
half-fared street models, but the DL650 V-Strom
will be in the range of £4800- £5000 + OTR
- The AN650A is the most luxurious specification
Grand Scooter on the market and will retail
at £6699 + OTR of £350, while the awesome
Marauder 1600 is still competitively priced
at £8199 + OTR of £350. All these models will
be available from March.
- The new children's class JR50 and 80 will
be released at £899 and £1299 respectively.